Overall concept: 10 great story structure- I'm already friends with this guy just by watching the intro to the show. It is very personable and fun, telling the story of how Mitch is hungry, but has no food, and barely any money to get by. But then he finds change in the couch! And we see by the end that he went out and bought some spaghetti in the title frame at the end, which is a nice resolution to tie it in with your original theme.
Overall visual form/narrative quality: 9 I love how it freezes on a frame and it changes color. It adds a higher level of interest that could never be there if it was just the film. The visual quality is nice, considering the hip guy as the main character, and the thoughtful viewpoints used, like from inside the fridge, or artfully cropping Mitch in other clips. It's creative in its simplicity.
Overall use of duration: 8 I would say the pace is a tad slow- I was thinking that some things could be sped up, while other things could be cut altogether (like perhaps when he's getting his coat on). It seems like it stalled there for no reason, and it wasn't imperative to have, because it wasn't reinforcing he was broke, just that it was cold outside. If that part was cut, it would be nice to see him actually making his purchase at the store, on just dimes and nickels.
Overall use of motion: 9 The movements are nice, I like when he bends down to get his head inside the fridge, and also him coming down the stairs on his way to be thrifty. All of his movements were very much in character with Mitch, although, again there were just a few instances where he's moving a little slow (coming back from the kitchen, when he stalls in the living room?) -small detail; I'm just getting nit-picky.
Overall use of transition: 10 very strong transitions- the color change with the text leading into the next clip is very sleek! The music is also a perfect addition to the visuals, and add another form of transition, as it builds as the story unfolds.
hierarchy of communication channels: 10 You are using image, text, and music. They all relate extremely well- creating this environment of fun, youthful, and light-heartedness. Rockwell is a good typeface choice for this subject, as it feels really informal and bold, and the wording fits in right along with it. Everything flows!
break with convention? Well, it has a really fresh feel, but I'm not sure if it's breaking with convention. It is modern, but I have seen this style done lots of times before on TLC, MTV, etc. But it is really effective for what you're trying to communicate. But seriously, think Queer Eye for the Straight Guy (it's really similar).
Overall, this is a really appropriate tv opener for your subject matter, and I'm interested to see the actual show now!
1 comment:
Overall concept: 10
great story structure- I'm already friends with this guy just by watching the intro to the show. It is very personable and fun, telling the story of how Mitch is hungry, but has no food, and barely any money to get by. But then he finds change in the couch! And we see by the end that he went out and bought some spaghetti in the title frame at the end, which is a nice resolution to tie it in with your original theme.
Overall visual form/narrative quality: 9
I love how it freezes on a frame and it changes color. It adds a higher level of interest that could never be there if it was just the film. The visual quality is nice, considering the hip guy as the main character, and the thoughtful viewpoints used, like from inside the fridge, or artfully cropping Mitch in other clips. It's creative in its simplicity.
Overall use of duration: 8
I would say the pace is a tad slow- I was thinking that some things could be sped up, while other things could be cut altogether (like perhaps when he's getting his coat on). It seems like it stalled there for no reason, and it wasn't imperative to have, because it wasn't reinforcing he was broke, just that it was cold outside. If that part was cut, it would be nice to see him actually making his purchase at the store, on just dimes and nickels.
Overall use of motion: 9
The movements are nice, I like when he bends down to get his head inside the fridge, and also him coming down the stairs on his way to be thrifty. All of his movements were very much in character with Mitch, although, again there were just a few instances where he's moving a little slow (coming back from the kitchen, when he stalls in the living room?) -small detail; I'm just getting nit-picky.
Overall use of transition: 10
very strong transitions- the color change with the text leading into the next clip is very sleek! The music is also a perfect addition to the visuals, and add another form of transition, as it builds as the story unfolds.
hierarchy of communication channels: 10
You are using image, text, and music. They all relate extremely well- creating this environment of fun, youthful, and light-heartedness. Rockwell is a good typeface choice for this subject, as it feels really informal and bold, and the wording fits in right along with it. Everything flows!
break with convention?
Well, it has a really fresh feel, but I'm not sure if it's breaking with convention. It is modern, but I have seen this style done lots of times before on TLC, MTV, etc. But it is really effective for what you're trying to communicate. But seriously, think Queer Eye for the Straight Guy (it's really similar).
Overall, this is a really appropriate tv opener for your subject matter, and I'm interested to see the actual show now!
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